Amazon cuts AirPods Pro 3 price to $199, accelerates Apple TV 4K shipping
Amazon is discounting Apple’s AirPods Pro 3 by $50 to $199 and shipping the new Apple TV 4K faster than Apple’s direct channels. The retailer also offers pre-order discounts on the new HomeView and M6 Mac mini. These moves aim to capture early holiday sales, though analysts note prices may drop further during Black Friday.
Key points
- Amazon is selling Apple’s AirPods Pro 3 for $199, a $50 reduction from the $249 recommended retail price.
- The retailer is shipping the next-generation Apple TV 4K and new HomeView units faster than Apple’s own distribution channels.
- Additional discounts include up to $149 off the M6 Mac mini and $150 off 13-inch M5 MacBook Air models.
- Current AirPods Pro 3 pricing is $20 higher than the $179 low tracked during the previous fall Prime Day event.
- Deals on iPhone Duo cases and MagSafe chargers are also active, with some accessories priced up to $100 below Apple’s standard rates.
Amazon has intensified its competitive pricing on Apple hardware, offering a $50 discount on the AirPods Pro 3, reducing the price from $249 to $199. This 20% cut positions the retailer as the primary source for Apple’s top-tier audio devices ahead of the holiday season. The discount is currently the best available price, though it remains slightly above the $179 low recorded during the previous Prime Day event.
Beyond audio, Amazon is leveraging its logistics network to outpace Apple’s direct shipping times for the newly released Apple TV 4K and HomeView. The retailer is also applying pre-order discounts to these new devices, alongside significant markdowns on other Apple products, including up to $149 off the M6 Mac mini and $150 off 13-inch M5 MacBook Air models. Accessories such as leather iPhone Duo cases and MagSafe chargers are also discounted, with some items priced up to $100 below Apple’s standard retail costs.
Market observers suggest these aggressive pricing strategies are designed to capture early holiday sales volume. While the current AirPods Pro 3 price is attractive, it sits within $20 of the expected Black Friday pricing, indicating that further reductions may occur next month. For consumers, the combination of immediate availability and discounted pricing makes Amazon a significant alternative to Apple’s direct sales channels for the latest hardware releases.
Sources
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